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“Secret Garden Live in Vietnam” Music Night: Nostalgia of Dreams

19/10/2025

On the evening of October 18, 2025, the exquisite melodies from the music night “Secret Garden Live in Vietnam” transported nearly 4,000 audience members at the National Convention Center (Hanoi) into a musical space that was luxurious, world-class, dreamy, and filled with nostalgia. The concert marks the third artistic milestone of the international charity music…

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Vietnam: Developing Cultural Industries – Opportunities to Build a Sustainable Creative Ecosystem

12/10/2025

Vietnam’s cultural industries are entering a period of robust growth with numerous highlights across cinema, design, music, and creative craft villages. However, behind this vibrancy, a reality persists: the value chain remains fragmented, lacking connectivity between creativity, production, distribution, markets, and reinvestment. The question arises: What are the bottlenecks preventing this growth momentum from becoming…

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The First World Cultural Festival in Hanoi: Connecting – Sharing – Spreading Love

11/10/2025

On the evening of October 10, 2025, the opening ceremony of the first World Cultural Festival took place at the Thang Long Heritage Conservation Center in Hanoi (Thang Long Imperial Citadel Central Relic Area). With the message: “Connect – Share – Spread Love,” the festival brought together numerous international friends, artists, social organizations, businesses, and…

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Commercializing OCOP: Why Do Certified Products Still Struggle to Generate Sales?

10/10/2025

The “One Commune, One Product” (OCOP) program has helped standardize local products and expand the scale of participation nationwide, especially in Hanoi—the leading locality in terms of the number of categorized products. However, market reality shows that: OCOP certification does not automatically equate to stable sales performance. When branding, distribution, and value chains are not…

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Steinway Community Concert: A Classical Space for Young Talents

10/10/2025

Steinway Community Concerts is a recurring series of classical concerts held monthly under the patronage of Viet Thuong Music – the exclusive distributor of the Steinway & Sons brand in Vietnam. As of November 2025, the program has successfully organized 50 concerts, nurturing numerous young faces who have blossomed from this very stage. Steinway Community…

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