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The Easier to Create, the Harder to Protect: The Copyright Dilemma in the Digital Age

12/11/2025

The digital era has unlocked unprecedented opportunities for Vietnamese creators: anyone can produce content, and anyone can reach millions of viewers in mere seconds. However, this limitless expansion has birthed a paradox: as content flourishes, copyright infringement explodes, spreading with uncontrollable speed. In an environment where a video can be cloned in an instant and…

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Hanoi: From Cultural Resources to the Power of the Creative Economy

24/10/2025

In recent years, Hanoi has been actively pursuing a trend that many cities worldwide have followed for over a decade: harnessing culture and creativity as a complementary resource for economic growth. Back in 2019, when Hanoi joined the UNESCO Creative Cities Network, the concept of the creative industries was still novel to most of the…

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The First World Cultural Festival in Hanoi: Connecting – Sharing – Spreading Love

11/10/2025

On the evening of October 10, 2025, the opening ceremony of the first World Cultural Festival took place at the Thang Long Heritage Conservation Center in Hanoi (Thang Long Imperial Citadel Central Relic Area). With the message: “Connect – Share – Spread Love,” the festival brought together numerous international friends, artists, social organizations, businesses, and…

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Commercializing OCOP: Why Do Certified Products Still Struggle to Generate Sales?

10/10/2025

The “One Commune, One Product” (OCOP) program has helped standardize local products and expand the scale of participation nationwide, especially in Hanoi—the leading locality in terms of the number of categorized products. However, market reality shows that: OCOP certification does not automatically equate to stable sales performance. When branding, distribution, and value chains are not…

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Hanoi Creative Design Festival: A Journey Toward a Sustainable Ecosystem and Community Connectivity

05/10/2025

Over four years, from 2021 to 2024, the Hanoi Creative Design Festival has transformed from a “Creative Week” within a single Old Quarter heritage site into the capital’s leading large-scale creative event. This evolution reflects Hanoi’s journey in shaping its identity as a Creative City: opening heritage doors, activating creative communities and citizens, awakening urban…

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